Date: 10 July 2018, Tuesday
Duration: 9am – 5pm
Venue: Comsystem Solutions Sdn Bhd
SBL / HRDF Claimable
Certificate of attendance awarded for those who complete the course.
LinkedIn is one of the best networking tools for business owners. It helps you position yourself as a thought leader in your industry, and promote your products or services.
In this training program you will:
- Learn to optimize your LinkedIn profile.
- Understand how to strategically plan your LinkedIn Marketing campaign.
- Understand the latest technical advances LinkedIn has to offer.
- Create, develop and manage successful LinkedIn business pages.
- Understand your LinkedIn Advertising options and challenges.
- Monitor and measure your LinkedIn campaign performance.
Course Content / Outline:
- LinkedIn introduction.
- How to write a LinkedIn profile that builds credibility and trust.
- How to structure a LinkedIn profile to maximize conversions.
- Presenting your results, not your resume.
- Enhancing your prior experience.
- Using rich media to share your experience.
- Researching and listening on LinkedIn.
- How to add personal connections.
- Building relationship with decision makers.
- Creating an action plan to update your profile.
- Publishing content on LinkedIn.
- Why content marketing matters.
- Adding value by sharing relevant content.
- Maximizing keywords.
- Build a massive following using LinkedIn Pulse.
- LinkedIn groups.
- Create your own LinkedIn Group to position yourself as the go-to expert.
- Social selling on LinkedIn.
- Making social selling a success.
- LinkedIn Sales Navigator.
- How to launch a business page.
- Create LinkedIn Ads that generate traffic and convert.
- Introducing to Sponsored InMail.
- Set up and manage your campaign.
- Identify a target audience and set up your bid.
- Use the reporting tools and optimize your campaign.
- Best Practices to boost performance.
- Measuring the ROI of your social selling efforts.
- Key Takeaways.
WHO SHOULD ATTEND?
- Sales and Marketing people
- People who want to use LinkedIn to generate leads for their business.
- People who want to build their brand as the go-to expert in their industry.
Fully hands-on training.
Yathavan Nadarajan is a social media strategists & founder of Ommtech Solutions, a social media marketing agency. He holds BSC (Hons) in Software Engineering and has 8 years’ experience in Social Media Marketing. He is a certified trainer & social media branding specialist. He has helped a lot of business owners & brands to make strong social media presence. He has given many social media training throughout the country and have conducted social media workshops for both working class and adolescents. He has carried out social media training for many government agencies and companies and has been continuously been invited to be a speaker by many organizations.
REQUIREMENTS & COURSE FEES
- All participants are required to bring along a wifi enabled laptop.
RM 798 per person – SBL Claimable (includes Lunch, Tea-Breaks, Course Notes, and Certificate of Completion)
No 232,Tingkat 1 Jalan Besar/KU 13,
Pekan Kapar,42200 Kapar,Selangor
Contact Person: Nash Ric
IN COLLABORATION WITH:
To register, please fill-up the form below, Email: firstname.lastname@example.org or Call/Whatsapp Nash Ric at 016-2024852